Privacy Policy
Last updated: October 31, 2026
This Privacy Policy explains how Efors ("we", "us", "our") collects, uses and protects information when you use the Efors mobile application and related services (the "Service"). By using the Service you agree to this policy. If you do not agree, please do not use the Service.
1. Who we are
The Service is operated by Efors. You can reach us at [email protected] for any privacy question or request.
2. Age requirement
The Service is intended only for adults aged 18 or older. We do not knowingly collect information from anyone under 18. If we learn that a minor has created an account, we delete it. If you believe a minor is using the Service, contact us at [email protected].
3. Information we collect
Account information
- If you continue as a guest: a randomly generated account identifier. We do not ask for your name or email.
- If you create an account: your email address, the display name you choose and your password, which we store only as a secure one-way hash.
- If you sign in with Google: your Google account's email address, name and profile picture, and an identifier from Firebase Authentication. We never receive your Google password.
Profile information
- When you start: your date of birth (to confirm you are 18 or older), your gender and the kinds of companions you want to meet. The name companions call you is optional.
- If you signed in with Google, the app can offer to fill in your date of birth from your Google account. Google asks for your permission first, and we only read the birth date.
- Optional: a short bio and a profile photo.
Conversations and content
- The messages you send to AI companions, the replies they generate and photos generated in your conversations.
- Messages you report as inappropriate, together with the reason you give.
Purchases
- When you buy gems or subscribe to Efors Plus, Google Play processes the payment. We receive the product, a purchase token and an order identifier so we can deliver what you bought. We never receive your card or bank details.
Technical information
- Network information: the IP address of each request and the approximate location our network provider Cloudflare derives from it (country and, where available, region, city and time zone). With every message you send we store the IP address, its country, your phone's region setting and the app language at that moment. We also keep the last IP address your account was used from and the first one it was created from.
- Device information: manufacturer, brand and model, operating system version, screen size, memory and storage capacity, language and region settings, time zone, mobile carrier name and SIM/network country, whether the app runs on an emulator, the app version, the store it was installed from and, as reported by Google Play, the link or campaign that led to the install and when it began (install referrer), and the Android ID: an identifier Android gives our app on your phone, which only our app can read and which a factory reset changes. We use it only to stop free gems being claimed again on the same phone, and we keep only a one-way hash of it for that (see Retention). We do not read your phone number, IMEI or serial number, and we never use precise (GPS) location. The advertising ID is used only by Google AdMob when ads are shown (see Advertising below).
- Request logs that our servers record automatically to operate the Service, prevent abuse and fix errors.
- Usage analytics (Firebase Analytics): which screens you open and actions such as starting a chat, sending a message or unlocking a photo, together with an app instance identifier, device model, operating system, app version, language and approximate region. We do not collect the advertising ID.
- Crash reports (Firebase Crashlytics): when the app crashes or hits an error, a report with the stack trace, device model, operating system, app version, app language, your account identifier and whether the account is a guest or has Plus, so we can fix the problem.
Advertising
- You can choose to watch a short ad to earn free gems. The ad is shown by Google AdMob, which collects your device's advertising ID, IP address, device and app information and how you interact with the ad, to deliver and measure ads, prevent fraud and, where you allow it, personalise them. Google's use of this data is described at https://policies.google.com/technologies/partner-sites.
- In the European Economic Area, the United Kingdom and Switzerland we ask for your consent before ads are requested, and you can change your choice at any time under Profile → Ad privacy settings. Anywhere, you can reset or delete your advertising ID or opt out of personalised ads in your device's Google settings.
- From Google we receive only a confirmation that an ad was watched to the end, so we can credit your gems. We keep a record of each one (time and gems credited).
4. How we use information
- To create and maintain your account and keep you signed in.
- To generate AI companion replies and photos in your conversations, including remembering earlier messages so conversations stay consistent.
- To keep a content library of photos of our fictional companions, so a photo can be shown to other users instead of generating a new one.
- To confirm you are an adult and to personalise conversations with the profile details you provide (for example the name you want to be called or your age).
- To deliver purchases, manage your gem balance and your subscription status.
- To show the ads you choose to watch and credit the gems they earn.
- To review reported content, enforce our Terms of Use and keep the Service safe.
- To maintain, secure and improve the Service and to comply with legal obligations.
- To prevent fraud and abuse, for example repeated free sign-ups from the same network or phone, and to understand which countries, languages and devices our users come from.
- To understand how the app is used and fix crashes (analytics and crash reports are never used for advertising).
We do not sell your personal information and we do not use your conversations for advertising.
5. AI processing and service providers
To produce replies and photos, the content of your conversation (recent messages, your optional profile details and the companion's character description) is sent to the following processors, who act on our behalf:
- DeepSeek and xAI (text generation)
- Wiro (image generation)
- Google Play (payments and subscriptions)
- Google AdMob (the ads you choose to watch for gems; see Advertising in section 3)
- Google Firebase (Firebase Authentication for Google sign-in, Firebase Analytics and Firebase Crashlytics)
- Cloudflare (network delivery and protection of our servers; it determines the approximate location of IP addresses)
- Our hosting and infrastructure providers
These providers may process data in countries other than your own. We share only what is needed for each task.
6. AI-generated content
Companions in Efors are fictional characters powered by artificial intelligence. They are not real people. Replies and photos are generated automatically, may be inaccurate or unexpected, and do not represent our views. Do not share sensitive personal information (such as health, financial or identity documents) in conversations.
Photos of our fictional companions are part of our content library. We may keep a generated photo and show it to other users. Library photos have no link to you or your conversation.
7. Retention
- Account, profile and conversation data are kept while your account exists.
- When you delete a conversation, it disappears from the app immediately, and its messages are permanently deleted within 30 days. Photos of our fictional AI companions may be kept after that in our content library, with no link to you or your conversation, and may be shown to other users.
- Network and device information is kept while your account exists.
- When you delete your account it is closed and you are signed out immediately. Your profile, conversations, gem history, records of ads watched and network and device information are kept for up to 30 days so we can review the account for fraud, abuse and safety, and are then permanently deleted. Photos of our fictional AI companions in our content library have no link to your account and are not deleted. Purchase records (product, date, order identifier) are retained only as long as required for accounting, tax and fraud-prevention obligations.
- To stop free gems being claimed again on the same phone, a one-way hash of the Android ID and the dates free gems were taken on that phone are kept after your account is deleted. This record has no link to you or your account.
- Server logs are kept for a limited period for security purposes and then deleted.
- Analytics data is kept by Firebase for up to 14 months and crash reports for up to 90 days.
- Guest accounts that lose their sign-in token (for example after uninstalling the app) cannot be recovered.
8. Your choices and rights
Depending on where you live (including under the EU/UK GDPR and Turkish Law No. 6698 on the Protection of Personal Data), you may have the right to access, correct, delete or export your personal data, to object to or restrict certain processing and to withdraw consent. You can:
- Edit your profile at any time in the app.
- Delete individual conversations in the app.
- Delete your account in the app under Profile → Delete account, or by emailing [email protected] from the address linked to your account.
You also have the right to lodge a complaint with your local data protection authority.
9. Security
We use encrypted connections (HTTPS), hash passwords and keep access to personal data limited. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
10. Children's privacy
The Service is not directed to children. See section 2 and our Child Safety Standards.
11. Changes to this policy
We may update this policy from time to time. We will post the new version in the app and on this page and update the date above. Significant changes will be highlighted in the app.
12. Contact
Efors — [email protected]